Sportiness, Italian elegance, and a passion for mechanics. The new Maserati 2026 watches bring some of the Trident brand's most recognizable aesthetic codes to the wrist, interpreting them through three very different proposals: the assertive character of the Maserati Sfida 41 mm, the sporty elegance of the Epoca Chronograph 40 mm Burgundy, and the captivating visible mechanics of the Competizione Automatic 41 mm.
Three new additions that expand the selection of Maserati watches available at Armando Poggi and allow you to choose between a quartz chronograph, leather strap, steel bracelet, and automatic skeleton movement.
Furthermore, 2026 is a particularly significant year for Maserati: the Trident celebrates a century of history, from its first competitions in 1926 to the brand's most recent expressions of design and performance.
Let's take a closer look at the new models and which one to choose based on your style.
Maserati 2026 Watches: Sportiness and Italian Design on Your Wrist
The personality of Maserati watches stems from the fusion of two souls: the sporty one, inspired by the automotive and racing world, and the more elegant one, linked to the tradition of Italian design.
In the new 2026 selection, this dual identity emerges even more clearly.
The Maserati Sfida focuses on an all-steel aesthetic and a chronograph configuration with a strong character. The Epoca, on the other hand, interprets the chronograph in a more refined way, with a thinner case and a leather strap. The Competizione Automatic completely changes register and focuses on the mechanics, showcasing the movement through the skeleton dial.
Three watches designed for different needs, but united by an immediately recognizable identity.
Maserati Sfida 41 mm: The All-Steel Sport Chronograph
Among the most aggressive new Maserati 2026 models is the Maserati Sfida 41 mm R8873640027.
The 41 mm steel case alternates polished and satin-finished surfaces and is paired with a coordinated bracelet, creating a modern and decisive monochromatic look.
Inside, we find a quartz movement with chronograph function and date: a practical solution for those who want a sporty watch for everyday use without sacrificing precision.
The 41 mm diameter makes the Sfida substantial on the wrist without reaching the more generous dimensions of some sports chronographs. The thickness is 11.1 mm, while the mineral glass protects the dial.
Another interesting element is the water resistance up to 10 ATM, which increases the model's versatility for daily use.

Why Choose Maserati Sfida
The Sfida is probably the most suitable model for those looking for:
- a Maserati chronograph with a contemporary design;
- an all-steel watch;
- a balanced 41 mm case;
- chronograph and date function;
- water resistance up to 10 ATM;
- a sporty style that can be easily paired with a casual look.
It is the Maserati to choose if you want a bold, modern, and immediately recognizable watch.
Discover the Maserati Sfida 41 mm in the Armando Poggi collection.
Maserati Epoca Chronograph 40 mm Burgundy: More Elegant Sportiness
The interpretation offered by the Maserati Epoca Chronograph R8871618021 is completely different.
Here, the sporty inspiration is softened by more classic proportions and a black leather strap, creating a watch suitable for more elegant occasions.
The steel case measures 40 mm and has a thickness of only 9.35 mm, which is particularly slim considering the presence of chronograph functions.
The heart of the watch is the Miyota OS10 quartz movement, dedicated to managing the chronograph.
The combination of silver steel, black leather, and Burgundy detail gives the model a more refined personality compared to the classic all-steel sports chronograph.
Water resistance is up to 5 ATM, while the glass is mineral.


Who We Recommend the Maserati Epoca To
The Epoca is particularly interesting for those who want an elegant but not overly formal men's Maserati watch.
Compared to the Sfida, it has more discreet proportions, and the leather strap makes it easy to wear with a shirt, jacket, or business casual look.
It is therefore a suitable choice for those looking for:
- a 40 mm case;
- a slim profile;
- a quartz chronograph;
- a Miyota movement;
- a leather strap;
- a balance between elegance and sporty character.
Discover the Maserati Epoca Chronograph 40 mm Burgundy.
Maserati Competizione Automatic 41 mm: The Skeleton Dial Takes Center Stage
For mechanical watch enthusiasts, one of the most interesting new additions to the collection is the Maserati Competizione Automatic R8823100007.
Unlike the Sfida and Epoca, here we don't find a quartz movement. The Competizione uses an automatic mechanical movement.
However, the feature that immediately catches the eye is the silver skeleton dial, which allows you to observe part of the movement and transforms the watch's mechanics into a true aesthetic element.
The steel case measures 41 mm and is paired with a linked bracelet, also in silver steel, with a push-button deployant clasp.
The polished and satin finishes create plays of light on the surface, while the 12.5 mm thickness gives the watch a significant presence on the wrist.
Also in this case, water resistance reaches 10 ATM.


Why the Competizione Automatic is One of the Most Interesting Maserati New Additions
The strong point is clear: it offers the charm of a Maserati automatic skeleton watch while maintaining a sporty and contemporary aesthetic.
It is particularly suitable for those who:
- prefer a mechanical movement over a quartz one;
- love to observe the watch's mechanics;
- are looking for a skeleton dial;
- want an all-steel construction;
- desire a sporty watch that is more unique than a classic chronograph.
Among the three new Maserati 2026 models, it is the one with the most technical identity and probably the one capable of attracting the most attention from those approaching the world of automatic watches.
Discover the Maserati Competizione Automatic 41 mm.
Sfida, Epoca, or Competizione: Which Maserati to Choose?
The choice primarily depends on personal style.
Maserati Sfida 41 mm
It is the sportiest and most contemporary choice. Chronograph, steel bracelet, date function, and 10 ATM water resistance make it particularly versatile.
Maserati Epoca Chronograph 40 mm
It is the most elegant of the three. The 40 mm case, slim profile, and leather strap make it ideal for those who want to use the watch both in their free time and with more formal attire.
Maserati Competizione Automatic 41 mm
It is the choice for those who love mechanics. The automatic movement and skeleton dial give it a completely different personality from the other two models.
In summary: Sfida for sportiness, Epoca for elegance, Competizione for mechanics.
Other Maserati Watches to Discover
Alongside the 2026 novelties, Armando Poggi's Maserati selection also includes other interesting models.
The Maserati Traguardo 45 mm Silver and Blue offers larger dimensions, a 45 mm case, 316L steel construction, chronograph function, and water resistance up to 10 ATM. It is a suitable choice for those who love sports watches with a very evident presence on the wrist.
The Maserati Competizione 43 mm Silver and Black, on the other hand, uses a three-hand quartz movement, 316L steel case and bracelet, and water resistance up to 10 ATM. A more essential solution for those who love Maserati style but do not need a chronograph function or an automatic movement.
New Maserati 2026 Watches at Armando Poggi
The Maserati 2026 collection demonstrates how the Trident's style can be interpreted in very different ways.
From the all-steel Sfida chronograph, to the more refined Epoca, up to the Competizione Automatic skeleton, the new selection allows you to find a watch suitable for both those looking for a sporty everyday accessory and those who want to approach the charm of automatic mechanics.
All models are accompanied by the official Maserati 2-year warranty and the brand's original packaging.
Discover the Maserati watch collection at Armando Poggi and choose the model that best interprets your style.